The following communication guidelines have been developed by The Joint Commission to provide guidance to Joint Commission Certified Primary Stroke Centers, Certified Comprehensive Stroke Centers, and Advanced Certification in Heart Failure Programs for promoting their advanced certification using The Joint Commission’s Gold Seal and the American Heart Association/American Stroke Association (AHA/ASA) designated certification marks. These guidelines will assist primary stroke centers and heart failure programs to appropriately portray their certification in the most credible and accurate manner.